There is now a demand from millions of channels that need to edit their content, and they’re all looking for something that’s easy to use, provides value for money and is able to expand as a channel grows.
Gone are the days when video editing was only useful for film and television companies, with costs that ran into six figures. In particular, the growth of YouTube has meant a large number of people are looking for good video editing software at a reasonable price. There has been a significant growth in the number of nonlinear editors (NLEs) available in the last ten years. Can it compete with the market leaders like Premeire Pro or Final Cut Pro X?